{"product_id":"the-cutting-truth","title":"The Cutting Truth","description":"\u003cp\u003e❌ \u003cstrong\u003ePREORDERS ARE NOW CLOSED\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThe first preorder window has officially closed. Books are now being prepared and dispatched to everyone who secured their copy. Thank you to everyone who ordered — you'll receive tracking details once your copy ships.\u003c\/p\u003e\n\n\u003cp\u003eWant to be first to know when the next round opens? Follow \u003cstrong\u003e@teegandyson\u003c\/strong\u003e on Instagram to stay updated.\u003c\/p\u003e\n\n\u003chr\u003e\n\n\u003cp\u003e\u003cstrong\u003eTHE BARBERING DAD NO ONE GAVE YOU.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eBuilt through real experience, hard lessons, mistakes, pressure, growth, burnout, confidence, clients, business, and the realities of the industry.\u003c\/p\u003e\n\n\u003cp\u003eThis isn't a haircut manual. This is the truth behind barbering. The parts nobody talks about:\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eself doubt\u003c\/li\u003e\n\u003cli\u003ecomparison\u003c\/li\u003e\n\u003cli\u003edifficult clients\u003c\/li\u003e\n\u003cli\u003elosing motivation\u003c\/li\u003e\n\u003cli\u003echasing growth\u003c\/li\u003e\n\u003cli\u003esurviving slow weeks\u003c\/li\u003e\n\u003cli\u003ebuilding confidence\u003c\/li\u003e\n\u003cli\u003efinding your identity behind the chair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWritten from 17 years inside barbershops, this book was created to help barbers understand not just the craft — but the mindset, pressure, discipline, and reality that comes with it.\u003c\/p\u003e\n\n\u003cp\u003eWhether you're in your first year or years deep into the industry, this book is designed to challenge the way you think, work, and grow.\u003c\/p\u003e\n\n\u003cp\u003eNo fake motivation. No gatekeeping. No fluff. Just real lessons from behind the chair.\u003c\/p\u003e","brand":"The Cutting Truth","offers":[{"title":"Default Title","offer_id":48765090234587,"sku":"TCT-001","price":79.99,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0828\/4969\/3915\/files\/4CA5C86B-0444-49AE-AA68-778BCF359CF9_09560971-34c1-4c54-9330-7d90daa07580.png?v=1778559086","url":"https:\/\/thecuttingtruth.com\/products\/the-cutting-truth","provider":"The Cutting Truth","version":"1.0","type":"link"}